Supergoop! Freelance Copywriter

Who we are:

Hi, we're Supergoop! Since 2005, we've been changing the way the world thinks about sunscreen. Today, we're as committed as ever to creating feel-good sunscreen that you'll really want to wear. Because protecting your skin's health is what we're all about. Every. Single. Day.™

Join our dynamic team as a Freelance Copywriter, where you'll play a pivotal role in crafting compelling messaging for product launches and seasonal marketing campaigns. You'll develop engaging content for social media and other channels, ensuring our brand voice resonates with our audience.

Responsibilities:

• Deliver campaign messaging for product launches, seasonal marketing moments, and more
• Write weekly Instagram stories and create unique content series for social channels
• Ideate engaging and on-brand social graphics that tap into current cultural trends
• Utilize SEO best practices to optimize copy and attract new visitors
• Create and adapt copy for retail executions, including in-store fixtures, signage, takeaway cards, and supporting graphics
• Identify opportunities for brand growth across various messaging channels such as social media, blogs, web, paid ads, and emerging media
• Assist in creating content guides to ensure consistent messaging across platforms
• Analyze performance reports to identify trends and opportunities for content optimization
• Uphold Supergoop! brand standards and adhere to AP style
• Proofread work to maintain a high standard of excellence
• Bring passion and enthusiasm to work, along with a deep personal knowledge of the beauty industry

Required skills:

• Proven experience in copywriting or content creation, particularly for social media
• Strong understanding of SEO best practices
• Excellent writing, editing, and proofreading skills


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