Much of my work is project-based, often with time scales. So that affects my priorities and what type of work I am focusing on day to day.
Finally, remember to continue to market yourself and look after your own business as well as your clients.
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One of the best additions I have added to my workflow was a Trello board I made called 'Focus'. It's a simple board that has four columns: Temp & Always projects, Goals and Always.
I then mark the cards I want to focus on completing in this moment in time and work towards it.
Usually everything is done in context of my bigger and more long term goals although I don't plan too much ahead of time and just try and make things and see where that leads me.
The approach that worked tremendously well in staying productive is GTD
In that I keep nearly nothing in my memory that is not related to solving the problem I have at hand. Everything else is determined for me already with software (2Do task manager in my case) and I just choose what problems I want to solve today and work towards solving them.
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Most of my projects have deadlines, so that definitely plays a role in prioritising my time and tasks. I have a general idea of how much time I will need to do a specific task, so I use that timeline and the due date to decide what to work on each day.
I also use the Eisenhower matrix while setting priority levels to tasks in Todoist. It’s really helped me organise projects and days.
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As a business owner wearing so many hats, it's essential to understand where I can add the most value to my clients, what my highest ROI is and what I really enjoy doing.
From experience, priorities often change, but as long as it's contributing to the overall goal, it's okay to be flexible.
It's important to stay focused, which can be really hard to do when we work online. Reflecting at the end of each day as to what went well & what can be improved is a really great way to consistently get better, hold yourself accountable and ultimately, grow.
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Some of my client work is consistent, so I know what to expect there and am able to portion my plate accordingly. I then layer other projects in the gaps, so to speak.
Those always have deadlines, so I work backwards on those to set milestones and deliverables. Almost every conversation I have ends with, “and when do you need this by?”
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Each day I set up key things I need to accomplish in the following categories:
Figuring out what becomes a priority that day is a function of:
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Some of my client-work is consistent, so I know what's due by when and plan around those deadlines accordingly. Speaking of deadlines - giving myself due dates has been a real game-changer.
As a freelancer, you won't always have people or projects to dictate your work, so it's really up to you to determine what gets done and by when.
Regardless of what I'm working on, the first question I always ask myself is "When do I need this done by?"
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Our values, our company roadmap, my goals, and my role. It takes some time to figure out what the Venn diagram of what you can do vs. what needs to be done vs. what only you can do looks like, but it’s essential.
Leadership can feel like a choose your own adventure novel; time isn’t structured for you, so it’s important to have a clear sense of where you add the most value.
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I have to be honest; I’m bad at deciding priorities. I’ve learned about the priority matrix since I was in high school, but never used it, not once. I just do whatever is urgent. And when I actually have nothing to do, I do the things that are important but not urgent.
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Together. Every week, we have multiple phone calls where we go over the highest priority projects within the business. We make sure that one of us is leading the project and that we have other people on the team supporting our efforts.
For FreeeUp, it all really boils down to three things:
The majority of our projects have a connection to those three core goals. If we can always be focused on those, we believe that we’ll continue to see growth in the long run.
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